For leaders building commercial growth. We work inside your team, alongside your agency, or as your dedicated growth partner. Whatever fits your situation, that's how we'll shape the work.
Every team is different. Every timeline is different. Some clients want us running things. Some want us alongside their team. Some want us to build the tools and step back. We'll figure out what fits with you.
We handle the day-to-day work. You get the outcomes without carrying the load. Often a good fit when things need to move quickly, or when the capability's not there internally yet.
We work alongside your team, sharing what we do and how, so the capability transfers over time. Often a good fit when you're building something in-house over one to three years.
We build the systems, processes, or applied AI. Your team runs them day to day. Often a good fit when your team's strong already, and you want better tools and structure.
Over the years, we've found two things work well on almost any piece of work. One is a proper diagnostic at the start. The other is a clear rhythm through the middle. We call them Compass and Waypoint.
The first thing we do is understand what's actually going on. Where things get stuck. How decisions get made in your market. What the real shape of the work should be. Our founder, Gary Daniel Doran, has built these diagnostics over thirty years of commercial work. We get to the answer quickly. Depending on what you need, it might focus on decision journeys, conversion, lifecycle, content, or search.
Once we're going, we work on a clear rhythm. Regular reviews, evidence you can see, accountability that means something. Monthly for ongoing work. Milestone-based when the shape's more project-like.
Over the years we've built twelve labs, each covering one area of commercial work. Every piece of work pulls in the labs that fit. They work together, which is the whole point.
For acquisition, market visibility, and evidence.
For engaging prospects and customers day to day.
For the strategic and infrastructural foundation everything else rests on.
The shape depends on what you need. But here's the sort of work we do most often, to give you a feel for it.

Before we recommend anything, we look at how decisions actually get made in your market. Where the friction is. Where prospects fall out. Where the real levers sit. That evidence shapes everything that comes after.
Explore →
The end-to-end version. Acquisition, conversion, retention, expansion. Six to eight months of work, and we only take two of these on at once so we can do them properly.
Explore →For organisations who want to grow organic traffic over the long term. Deep technical and content SEO, shaped for both traditional search and the AI Overview era.
Explore →
Real coverage. Real thought leadership. Digital PR through named-title distribution, editorial planning shaped by behavioural insight, and category authority that builds over a year or more.
Explore →
Board-ready AI governance, done end-to-end. From working out where you are, to certification against institutional standards.
Explore →
Business and consumer audience access. Over thirty years of building prospect pools and facilitating market access, across both.
Explore →
Contact Labs Group is founded and led by Gary Daniel Doran, who's been building profiling, prospect pools, and commercial acquisition programmes for over thirty years across business and consumer markets. CLG applies that experience across twelve specialist labs, one integrated method, and one dedicated growth partnership with you.
More about Gary and the team →Thirty minutes. No obligation. We spend it understanding what you're trying to do, what's getting in the way, and how we might fit. You come away with a clearer view of what the work could look like, and whether we're the right people for it.