CONTACT LABS GROUP

Commercial capability,
built to fit.

For leaders building commercial growth. We work inside your team, alongside your agency, or as your dedicated growth partner. Whatever fits your situation, that's how we'll shape the work.

Contact Labs Group commercial capability illustration
HOW WE WORK

We can work with you in three ways. Whichever fits.

Every team is different. Every timeline is different. Some clients want us running things. Some want us alongside their team. Some want us to build the tools and step back. We'll figure out what fits with you.

With you.

We work alongside your team, sharing what we do and how, so the capability transfers over time. Often a good fit when you're building something in-house over one to three years.

By you.

We build the systems, processes, or applied AI. Your team runs them day to day. Often a good fit when your team's strong already, and you want better tools and structure.

HOW WE APPROACH THE WORK

Compass to scope. Waypoint to move.

Over the years, we've found two things work well on almost any piece of work. One is a proper diagnostic at the start. The other is a clear rhythm through the middle. We call them Compass and Waypoint.

Compass™

The first thing we do is understand what's actually going on. Where things get stuck. How decisions get made in your market. What the real shape of the work should be. Our founder, Gary Daniel Doran, has built these diagnostics over thirty years of commercial work. We get to the answer quickly. Depending on what you need, it might focus on decision journeys, conversion, lifecycle, content, or search.

Waypoint™

Once we're going, we work on a clear rhythm. Regular reviews, evidence you can see, accountability that means something. Monthly for ongoing work. Milestone-based when the shape's more project-like.

WHAT WE DO

Twelve labs. Three areas of work.

Over the years we've built twelve labs, each covering one area of commercial work. Every piece of work pulls in the labs that fit. They work together, which is the whole point.

WHAT THE WORK OFTEN LOOKS LIKE

Six things we most often start with.

The shape depends on what you need. But here's the sort of work we do most often, to give you a feel for it.

Gary Daniel Doran, founder of Contact Labs Group
ABOUT THE FOUNDER

Founded by Gary Daniel Doran.

Contact Labs Group is founded and led by Gary Daniel Doran, who's been building profiling, prospect pools, and commercial acquisition programmes for over thirty years across business and consumer markets. CLG applies that experience across twelve specialist labs, one integrated method, and one dedicated growth partnership with you.

More about Gary and the team →
NEXT STEP

Book a discovery call.

Thirty minutes. No obligation. We spend it understanding what you're trying to do, what's getting in the way, and how we might fit. You come away with a clearer view of what the work could look like, and whether we're the right people for it.